Everyday entrepreneurs

Here’s a challenge. Close your eyes and try to visualise an entrepreneur. There’s a good chance that what you’ve come up with will be one of the usual suspects — Elon Musk, Jeff Bezos, Jack Ma, perhaps some of the older versions like Steve Jobs or even Thomas Edison. But in reality it's not a job for superheroes and we're all capable of innovating to create value - providing we learn and hone the skills. This podcast explores 'everyday entrepreneurs' and the capabilities which ordinary people need to achieve extraordinary results. You can find a transcript together with many other resources, video, audio, cases, tools, even some songs - ⁠at my website here⁠

Om Podcasten

Innovation doesn't just happen. It's not like the cartoons - a lightbulb flashes on above someone's head and that's it. No - it's a journey and we need to understand how best to prepare for that journey, whatever kind of value we are trying to create. This podcast is about some useful lessons we might take on board to help develop our capabilities.For more, see my website:https://johnbessant.org