If at first you don't succeed...

What do Mickey Mouse, vacuum cleaners, air travel and light-bulbs have in common? More than you’d think, especially if you look to the originators of those widely different things. All of their innovators spent a great deal of time being knocked back, living through failures and generally struggling to take their ideas forward. This podcast explores the idea of persistence and perseverance in innovation. ⁠⁠⁠You can find a transcript here,⁠⁠⁠ together with many other innovation resources including video, audio, cases, tools, even some songs!

Om Podcasten

Innovation doesn't just happen. It's not like the cartoons - a lightbulb flashes on above someone's head and that's it. No - it's a journey and we need to understand how best to prepare for that journey, whatever kind of value we are trying to create. This podcast is about some useful lessons we might take on board to help develop our capabilities.For more, see my website:https://johnbessant.org