IMPACT - Building values-based innovation cultures for sustainable business impact – an interview with Prof. Dr. Henning Breuer

Sustainability matters - of course. You'd have to be living in a bubble not to be aware of the wide-ranging conversation on this theme. But how to translate the rhetoric - whether it be the UN or EU's sustainable development goals or the aspirational strategies of businesses - into something practical? This podcast interview explores the topic in an interview with Henning Breuer of the EU's IMPACT project. ⁠⁠⁠You can find a transcript here,⁠⁠⁠ together with many other innovation resources including video, audio, cases, tools, even some songs!

Om Podcasten

Innovation doesn't just happen. It's not like the cartoons - a lightbulb flashes on above someone's head and that's it. No - it's a journey and we need to understand how best to prepare for that journey, whatever kind of value we are trying to create. This podcast is about some useful lessons we might take on board to help develop our capabilities.For more, see my website:https://johnbessant.org