Success and failure in innovation

Innovation is, by its nature, uncertain - we don''t know in advance whether or not it will work, if the market will be there, if some other elements in the environment will shift.  But we can build capabilities to help stack the deck in our favour, to...

Om Podcasten

Innovation doesn't just happen. It's not like the cartoons - a lightbulb flashes on above someone's head and that's it. No - it's a journey and we need to understand how best to prepare for that journey, whatever kind of value we are trying to create. This podcast is about some useful lessons we might take on board to help develop our capabilities.For more, see my website:https://johnbessant.org