The Placebo Effect and Marginal Gains

You know you've had this suspicion: the core of the cycling industry—much of what it's really selling you—is not tech, speed, or fitness. Nope, the truth is that one of the most powerful marginal gains you'll ever get is thanks to the placebo effect. Josh, Fatty, and Hottie talk about what it is and how potent a force it is in cycling.

Om Podcasten

The Marginal Gains Podcast, presented by Silca is the show that makes a big deal about the little things, and how those little things...can be a big deal. Josh Poertner of Silca, along with Hottie and Fatty, talk about all aspects of cycling — design, manufacturing, marketing, riding, racing, management and more, all from a thoughtful perspective. It's a podcast for the thinking cyclist.