EPISODE 076 : Breaking Barriers in Tech and Sports with the CEO and Founder of Obsesh
Interview with Tracy Benson - CEO & Cofounder at Obsesh Tracy Benson is a prolific Disruptor, Digital Media Maven, and Tech Entrepreneur whose purpose-driven demeanor, ingenuity, and tenacity have earned her the reputation of a visionary leader and culture-builder. A DTC expert and an experienced CMO - Tracy has helped build leading lifestyle markets and products into scaled companies such as Home Depot USA, Best Buy, Monster / Beats by Dre, GoPro and Seek Thermal. Tune in to listen to this seasoned marketer discuss her journey from an athlete to a serial entrepreneur with a stellar leadership record. What's On The Menu: 1. The story behind Obsesh 2. Empowering and enabling athletes to build and monetize their brand 3. Name, Image, and Likeness Laws in NCAA Sports 4. Tracy’s journey from an athlete to a marketer 5. Launching yourself as a female entrepreneur 6. What’s it like to be queer in tech