EPISODE 151- From Bottling to Blockchain: PepsiCo's Chief Strategy & Transformation Officer Athina Kanioura Talks Innovation Cycles

Athina Kanioura, PepsiCo's EVP and Chief Strategy Officer, oversees global strategy for iconic brands, contributing to an $86 billion revenue in 2022. Formerly with Accenture, she led AI initiatives, specializing in business transformation across industries. With a PhD in Econometrics, Athina shapes data policy at the Royal Statistical Society and educates at UK universities. On The Menu: 1. Integrated Digital Transformation: Spanning the organization's value chain. 2. Tech Application: AI, web3, robotics, blockchain in manufacturing, logistics, product development. 3. Streamlined Innovation: Focused on direct consumer engagement and mass personalization. 4. Theory-Practice Integration: Balancing academic rigor with real-time problem-solving. 5. Digital Hubs' Functions: Co-creating AI solutions, fostering career growth, diverse tech skills. 6. Pepsi's Tech Training: Digital Academy upskilling employees in varied roles.

Om Podcasten

“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!