EPISODE 219- Data-Driven Creativity: Striking the Perfect Marketing Balance with CallTracking Metrics
Chris Todd, Principal of Marketing Operations at CallTrackingMetrics, plays a pivotal role in driving operational excellence and scaling marketing efforts for the company. With over a decade of experience in optimizing marketing technologies, he has successfully steered the company’s demand generation and customer acquisition strategies. His expertise lies in streamlining processes and adopting cutting-edge technologies to enhance performance across marketing initiatives. On The Menu: 1. Strategies to ensure tools remain efficient, integrated, and scalable. 2. Leveraging AI for transcription and lead processing in marketing operations. 3. Fusing innovative campaigns with data-driven validation. 4. Maximizing competitive advantages with unique first-party data insights. 5. Operating effectively with a lean marketing team and cross-functional collaboration. 6. Prioritizing lifetime value over traditional metrics. Click here for a free trial: https://bit.ly/495qC9U Follow us on social media to hear from us more - Facebook- https://bit.ly/3ZYLiew Instagram- https://bit.ly/3Usdrtf Linkedin- https://bit.ly/43pdmdU Twitter- https://bit.ly/43qPvKX Pinterest- https://bit.ly/3KOOa9u Happy creating! #ChrisTodd #CallTrackingMetrics #Outgrow #DataDriven #Marketing #MarketerOfTheMonth #Podcastoftheday #Marketingpodcast