Snippet: Julien Bertolini, IoT Expert at Volvo Group, Sheds Light on the Challenges Behind the High Failure Rate of IoT Initiatives.

He identifies three key reasons: the lack of communication between IT and OT departments, the scarcity of skilled professionals, and the absence of a solid foundational strategy. Understanding these challenges is crucial for organizations looking to embark on successful IoT journeys. Watch the full episode here👉⁠⁠https://bit.ly/4aTSG0k

Om Podcasten

“The difficulty”, writes Keynes, “lies not in the new ideas, but in escaping from the old ones.” Outgrow’s Marketer of the Month podcast documents this tussle of the old and the new across 21 different industries. Tune in to listen to thought-provoking guests ranging from the leaders of Fortune 500 companies, Tech Unicorns, Governments, Anonymous Collective, Media, Pulitzer Prize Winners, Professors, and (of course) Tiktokers!