How to Create a Funnel That Will Attract High-Value Clients with Chris Benetti | Marketing Expedition Podcast
Chris Benetti is the owner of Smart Author Media and an expert in book marketing. Chris has an impressive track record, having helped his clients generate over $20 million in sales from their books and digital offers. In 2023 alone, he sold over 19,000 books for his clients.00:00 - 00:19 “Make sure that you have a good offer that people are buying already and a funnel can amplify that. I wouldn't look through a funnel as a one-stop solution for you that's going to change all your problems. I would just say like it's a good amplification tool. And if you can't convert someone into your offer now, then a funnel isn't going to change that generally.” — Chris Benetti00:20 - 00:38 Welcome to Peppershock Media’s Marketing Expedition Podcast00:39 - 01:18 Chris’ Bio01:19 - 07:22 Marketing Essentials Moment: 2024 Trends in LinkedIn07:23 - 10:07 Welcome to the show, Chris!10:08 - 14:43 Key Elements of a Successful Funnel14:44 - 16:44 Examples of Effective Offers16:45 - 20:10 Client Success Story20:11 - 24:39 Ad Strategies and Retargeting24:40 - 25:39 Creating Effective Front-End Offers25:40 - 26:30 Kitcaster is your secret weapon in podcasting for business. Your audience is waiting to hear from you! Click here to apply for a special offer for friends of this podcast.26:31 - 29:08 Ad Spend and Campaign Strategies29:09 - 30:58 Importance of Offer Alignment30:59 - 33:36 Advice for First-Time Funnel Creators33:37 - 36:41 Resources for Learning36:42 - 38:29 Advice for Marketing Students38:30 - 39:00 Connect with Chris. Visit: Smart Author Media - https://smartauthormedia.com/39:01 – 39:26 Thank you so much, Chris! Share this podcast, give us a review, and enjoy your marketing journey! 39:27 – 40:15 Join The Marketing Expedition Community today!