Ep 37 - What Is Your L&D Brand Promise?

If you want to build trust with your audience, you have to know what you're promising them first. We see so many L&D functions struggling to engage with their audiences, sending out mixed messages and confusing comms – and a unified brand promise will stop all of that.  In this episode, Han explains what a brand promise is, why it's important, and talks you through the steps you need to take to develop one. 

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Want to better communicate and engage with your learners and your organisation? Marketing for Learning is here to help you acquire the skills and knowledge you‘ll need to introduce marketing strategies and thinking into your world.