An Audience of None Google Ads’ Similar Audiences are being "Replaced"

This week on Marketing O’Clock, Google Ads announced that they are removing similar audiences and they want you to replace them with features that aren’t similar at all. Plus, new Amazon ad formats are out for delivery and the show Musk go on as Twitter moves ahead after Elon’s acquisition. ---------------------------------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 7:37 Take of the Week - 28:02 ICYMI - 30:02 Lightning Round Paid - 32:42 Lightning Round Organic - 46:06 Lightning Round Social - 56:04 Working Hard or Hardly Working - 1:01:49 Cool Tool - 1:03:06 Must Read Marketing Article of the Week - 1:03:49 Shooting the Heck - 1:05:45

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Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Friday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this week. Don't miss Marketing O' Clock each and every Friday.