Crying Our OptimEyes Out! Google Optimize Will Sunset in 2023
Crying Our OptimEyes Out! Google Optimize Will Sunset in 2023 This week on Marketing O’Clock, one of our favorite Google products is disappearing before our (Optim)Eyes, the Silicon Valley layoffs continue, and Google Ads is finally putting their money where their mouths are with Performance Max experiments. Plus, do not pass go, do not collect $200. Google is in more hot water with the Justice Department for monopolizing digital advertising technologies. ----------------------------------------------------------------------------------------------------------------------- Intro - 00:00 NEWS - 6:17 Take of the Week - 20:18 ICYMI - 21:47 Lightning Round Paid - 23:44 Lightning Round Organic - 39:37 Lightning Round Social - 46:07 What the Heck - 49:27 Working Hard or Hardly Working - 51:57 Cool Tool - 53:08 Must Read Marketing Article of the Week - 54:04 Shooting the Heck - 56:02