Introducing Twitter Circle. The Bird Continues to Play aRound With New Features.
This week on Marketing O'Clock, Has Twitter lost its edge? Twitter Circle allows you to show your Tweets to only close friends. Sounds familiar, right? Then, smart bidding and optimized targeting meet their (customer) match in Google Ads, And Microsoft Advertising is rolling out new auto-generated remarketing lists and certifications. Intro : 00:00 📰 Main News - Microsoft Advertising Rolling out Auto-generated Remarketing Lists & more : 6:16 Google to use Customer Match Lists for Smart Bidding : 10:25 Twitter Circle: Limit who can view your Tweets : 12:15 Microsoft Advertising has new Certification badges, levels, and a new learning center : 16:49 🔥 Take of the Week - Google Paid Search Analyst Tweet : 18:29 🔎 ICYMI - Give Nextdoor a Second Chance : 19:15 ⚡ Lightning Round ⚡ Paid : 21:04 Organic : 30:44 Social : 36:16 ⚙️ Working Hard, or Hardly Working : 46:09 🛠️ CoolTool : 48:23 🧠 Must Read Marketing Article of the Week : 49:26 🎉 Shootin' the Heck : 54:49