Microsoft Advertising Settles the (Optimization) Score: Unpacking September Microsoft Announcements

This week on Marketing O’Clock, Microsoft introduces Video Ads and Optimization Scores in the September product update. Twitter draws ever closer to incorporating shopping, as eCommerce experiments reach next stages. Plus, Microsoft introduces their own news aggregator, with a name that just rolls off the tongue: Microsoft Start.

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Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Friday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this week. Don't miss Marketing O' Clock each and every Friday.