Push it to the (P)Max. Smart Shopping & Local Campaigns Will Migrate to Performance Max

This week on Marketing O'Clock, Google Ads will automatically "upgrade" Smart Shopping and Local Campaigns to Performance Max during the summer of '22. Plus, Howdy Partner! Google launches the new Partners Program for advertisers and the Search Console URL Inspection API.    ---------------------------------------------------------------------------------------------------------------------------  Intro - 00:00   📰 Main News -      Google Ads: Performance Max to Replace Local and Smart Shopping - 5:00   Google Launches New Search Console URL Inspection API  - 10:02  Revised Google Ads Partners Program Relaunches - 15:07    🔥 Take of the Week - Brett Bodofsky - 19:41   🔎 ICYMI - Shaun Elley - 20:38   ⚡️ Lightning Round ⚡️   Paid - 22:26 Organic - 31:23 Social - 45:00   ⚙️ Working Hard, or Hardly Working? - 52:13   🛠 Cool Tool - 54:50   🧠 Must Read Marketing Article of the Week - 55:57   🎉  Shootin’ the Heck - 58:59 ---------------------------------------------------------------------------------------------------------------------------  #digitalmarketing #digitalmarketingnews #paidsearch #ppc #seo

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Marketing O'Clock is the premier digital marketing podcast, covering all things SEO, PPC, and social media marketing. Every Friday the Cypress North team dives deep into the latest online marketing news, studies, trends, and updates and examines how they will impact your real-life KPI's. Join us for actionable digital marketing tips and strategies to employ in your campaigns along with discussions (and sometimes rants) about what works, what doesn't, and what has us shaking our heads this week. Don't miss Marketing O' Clock each and every Friday.