Spilling the Discover tea Demand Gen Will Take Over For Discovery Campaigns
Spilling the Discover tea Demand Gen Will Take Over For Discovery Campaigns #google On this week’s episode of Marketing O’Clock, move over advertisers, we’re uncovering (or discovering) the switch Google is making to Demand Gen. Plus, Google Ads is leaving Enhanced CPC in the dark – it's a shopping sunset. Also, an inAIccurate help assistant comes to Google Ads. Visit us at - https://marketingoclock.com/ Join our Discord Community - http://community.marketingoclock.com/ -------------------------------------------------------------------------------------------------------------------------------------------- Intro - 00:00 📰 Main News Demand Gen Will Take Over from Discovery Campaigns - 4:12 Google Ads to Sunset Enhanced CPC on Shopping campaigns - 8:18 Google Ads Launches New AI Assistant but Warns its Content May be Inaccurate - 11:23 🔥 Take of the Week - Julie Bacchini (aka Salt J) - 12:01 🔎 ICYMI - Nitish Dhir - 13:12 ⚡ Lightning Round ⚡ Paid : - 14:04 Organic : - 19:11 Social - 26:21 ⚙️ Working hard, or Hardly Working- 35:43 🛠️ Cool Tool - 38:29 🧠 Must Read Marketing Article of the Week - 39:36 🎉 Shootin' The Heck (Kiss Marry Kill - Inanimate Objects) - 41:33