The Most Important Tool to Deliver a Quality Ecommerce Experience: Search On Your Store — Arv Natarajan | Why Search Quality is Key for Ecommerce, How Product Data Affects Search, What Businesses Gain

In this podcast episode, we explore one of the most crucial tools for a successful eCommerce experience: your store’s search function. Joining us is Arv Natarajan, Director of Product at GroupBy Inc. Arv shares his insights on improving search capabilities to enhance customer satisfaction and conversion rates. We discuss data catalog quality, the role of AI in search engines, and how to optimize merchandising with analytics. Tune in to learn how to boost your online store's performance with s...

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Want to be a smarter online seller? This marketing podcast empowers you to build a profitable online business that excites you. The goal of every episode is to uplevel you as an online merchant and business owner, taking your marketing strategy and online sales to the next level. Each week, host and digital marketing veteran Claus Lauter interviews world-class e-commerce experts, founders, and marketers. They share their stories, tips, tactics, and strategies on how to build a successful Direct-to-Consumer (DTC) brand. We discuss e-commerce, digital marketing, technology, AI, and entrepreneurial strategies. Whether you have an online store, want to leave your 9-5 job, do a side hustle, or start your own business as a founder, this podcast is for you. With over 350 episodes, you'll find the help you need to start, run, and grow your DTC brand or online store fast. Some examples: ✨ Mastering paid ads (Meta/Google), social media marketing, email marketing ✨ Selecting the best apps & marketing tech for your needs ✨ Optimizing your store for higher conversion rates ✨ Scaling your ecommerce business with minimum effort ✨ Improving productivity and profitability ✨ New Shopify apps, dropshipping and more  🎧 Short episodes, ideal for listening on the go. New episodes are released twice a week.  ⭐ Subscribe now to join the community of successful online sellers. Please follow, rate, and review the podcast if you enjoy it.  📬 Join the newsletter to get weekly insights for free:  https://newsletter.ecommercecoffeebreak.com/  🙏 Guest Requests & Listener Questions https://ecommercecoffeebreak.com/contact/  🎧 Podcast starter playlists: https://ecommercecoffeebreak.com/playlists    ----- Follow us for: Acquisition, AI, AI Marketing, Artificial intelligence, Business Growth Strategies, Business Operations, Conversion, Conversion Rate Optimization, Copywriting, CRO, D2C, DTC, Data Analytics, Digital Marketing Strategies, Direct-to-consumer Marketing, Dropshipping, Ecommerce Logistics, Ecommerce News, Ecommerce Podcast, Ecommerce Trends, Email Marketing, Entrepreneurship, Founder, Make Money Online, Marketing Automation, Marketing Technology (Martech), Martech Solutions, Online Seller, Online Marketing, Online Store Optimization, Paid Ads, Paid Advertising, Paid Search, Paid Social, Paid Social Advertising, Retention, SEO, Search Engine Optimization, Shopify, Shopify Apps, Shopify Dropshipping, Shopify Experts, Shopify Plus, Side Hustle, Shopify Themes, Social Media Marketing, Solopreneur, Traffic Generation