How to Market Like Apple in 2020 | Ep. #1240

In episode #1240, we share the strategies for marketing like Apple in 2020. By creating more products that are integrated, Apple keeps customers reliant on them, and people keep coming back to buy the latest devices. Tune in to hear how Apple is diversifying into other markets to remain at the top of their game! 

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: How to Market Like Apple in 2020. 
  • [00:45] What Apple’s marketing approach used to be. 
  • [01:09] Launching their products to influencers and letting them do the marketing. 
  • [01:36] How utilizing influencers saves on costs. 
  • [01:51] How integrating all their products get people to keep buying from them.
  • [02:23] Integrate with other partners to pull customers and make them reliant on you. 
  • [02:54] The positive change of Apple listening to feedback now. 
  • [04:00] Apple’s easy-to-navigate website and all the benefits of simplicity. 
  • [04:55] Integrating your other products and services at the checkout point on your website. 
  • [05:32] Why you have to pay attention to your surroundings and diversify. 
  • [06:56] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information.

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Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.