Why Word of Mouth Is Becoming More Important | Ep. #1508

In episode #1508, we explore why word of mouth is becoming more important. The cost of marketing is rising, so the best way to win is through word of mouth, and if you want good word of mouth marketing, you need to build something amazing! Plug in today and learn exactly what word of mouth is, how it travels, and how to tap into this new horizon in marketing!

TIME-STAMPED SHOW NOTES:

  • [00:25] Today’s topic: Why Word of Mouth is Becoming More Important.
  • [00:35] What word of mouth is and some examples of companies that get spoken about a lot.
  • [01:11] Key findings about word of mouth from a Reforge article.
  • [01:22] How much word of mouth travels on ‘dark social’: WhatsApp, text, and email.
  • [01:45] Companies like Google are changing advertising, leaving a window for word of mouth.
  • [02:17] If you have good word of mouth marketing, you’ve built a good product.
  • [02:57] Build a brand first and then build products and services around it.
  • [04:20] That’s it for today!
  • [04:22] To stay updated with events and learn more about our mastermind, go to the Marketing School site for more information or call us on 310-349-3785!

 

Links Mentioned in Today’s Episode:

 

Amazon

Apple

'The Word of Mouth Coefficient'

Google

Kylie Jenner on Instagram

Gary V

Anthony Pompliano on Twitter

Dave Perell

WhatsApp

 

Leave Some Feedback:

 

  • What should we talk about next? Please let us know in the comments below
  • Did you enjoy this episode? If so, please leave a short review.

 

Connect with Us: 

 

Om Podcasten

Neil Patel and Eric Siu bring you daily ACTIONABLE digital marketing lessons that they've learned through years of being in the trenches. Whether you have a new website or you're an established business, you'll learn the latest SEO, content marketing, social media, email marketing, conversion optimization and general online marketing strategies that work today from people that actually practice marketing and operate businesses. Approaching 100M downloads with 2,500+ episodes, you're sure to find something that will help you grow faster. Also don't forget to subscribe to our Marketing School YouTube channel to get more marketing goodness.