How to Build Your Company from Start-Up to Grown-Up – In Just 7 Minutes with Alisa Cohn
Discover the three important dimensions you need to manage to transform your business Learn more about how hiring a coach is not an embarrassment but rather an achievement that could save you and your business Understand why you should marry your intention to make an impact in you, your business, and in the world Resources/Links: Wanting to Know What to Say When Handling a Delicate or Difficult Conversation? Learn more on how to handle difficult conversations using the right words and conveying a better message: alisacohn.com/scripts Summary Do you often find yourself not being able to achieve the self goals and business goals that you have set? Have you been feeling like you’re not making any progress in your business and just feel stuck at the startup phase? Are you ready to find out how you can transform your business from startup to grownup? Alisa Cohn has been named the #1 Global Guru for Startups in 2021. She has coached startup founders to grow into world-class CEOs for nearly 20 years. In this episode, Alisha talks about how you can scale your business by understanding three primary things and managing three important dimensions that are influential to you and your business’s growth. She also shares her insights on the importance of embracing the inner CEO self that can help you build a life and business satisfaction. Check out these episode highlights: 01:03 - Alisa’s ideal client: “Startup founders who want to scale their leadership in service of scaling their business.” 01:12 - Problem Alisa helps solve: “I help them understand where they are, where they are going, and how are they going to get there in three dimensions-- managing you, managing them, the team, and managing the business.” 01:37 - Typical symptoms that clients do before reaching out to Alisa: “ As I talk about in my book, From Start-Up to Grown-Up, there's a lot of different ways that founders realize they need to find a coach. So one is that they're having, like, issues with the business itself. They're not achieving the results.” 02:30 - Common mistakes that people make before they find Alisa’s solution: “They hire the wrong people. They neglect to onboard those people. They don't recognize that their role as a leader is to facilitate the environment around them.” 03:22 - Alisa’s Valuable Free Action (VFA): “I'm going to give you two top tips. One is to step back, and journal or meditate or tune into your inner voice and your inner intuition every day as a practice. Because you really want to get a handle on all the jumble that's going on in your head.” 05:03 - Alisa’s Valuable Free Resource (VFR): Check out Alisa’s Scripts: alisacohn.com/scripts 06:17 - Q: How can I be the CEO in my own life? A: Because people don't realize that they're the author of their own lives every day. The first person you lead every day is the person who wakes up in your pajamas. Tweetable Takeaways from this Episode: “The key to leadership development, in part, is marrying your intention-- your thoughts, your feelings, what you want to get done with your impact, how that's landing with other people.” -Alisa CohnClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Greetings, everyone, and a very warm welcome to another edition of Marketing the Invisible.