How to Generate High Quality Leads with Video – In Just 7 Minutes with Mike Moll
Find out why you don’t need to become the advertising master to get high-quality leads Learn how one-to-one marketing through videos is better than investing tons in ads Discover how to achieve sustainable growth and income in your business without sacrificing your “me” time Resources/Links: To get more FREE advice on how to integrate the power of videos into your business, click here: go.mikemoll.co/leads Summary Do you feel like you’re constantly revolving inside your business and not having enough time for things outside of it? Looking for the right marketing strategy isn’t supposed to be hard, time-consuming, and costly. Videos are efficient, and simple, and can help you generate better and high-quality leads. Mike Moll is a marketing coach who helps marketers charge what they are worth, then, remove themselves from daily operations. He hopes to help other marketers who want to create an amazing business while having time for hobbies, travel, and enjoying life. Get a truckload of tips and tricks on how Mike generates high-quality leads at a low and time-sufficient cost through the power of videos– even if they’re unedited! Check out these episode highlights: 01:37 - Mike’s ideal client: My ideal customer is a marketer. 02:23 - The problem he helps solve: I think it's four parts because no one shot can fix an entire business. So often, we go back and start with what is the product? What is the offering? Who are you offering it to? And how are you talking about it? 03:36 - The symptoms of the problem: Typically, they are winning to an extent. So, they've got their business at $10-, $15-, $20,000 a month, but every time they scale up past that, what typically happens is there's an overwhelm of work. 04:42 - Clients’ common mistakes before consulting Mike: The first thing is the price as if they are a solopreneur, which typically they are. They're an individual running this business and they are pricing according to their time and energy. 05:45 - Mike’s Valuable Free Action (VFA): When it comes to leads, the idea that you have to become this advertising master and run Facebook ads, and Google ads is a complete farce. If you're selling a service, if you're a service-based entrepreneur, whether it's marketing or creative or administrative work, the best way to reach out to people is one-on-one, human-to-human to make that sale. 07:26 - Mike’s Valuable Free Resource (VFR): To get more FREE advice on how to integrate the power of videos into your business, click here: go.mikemoll.co/leads 07:55 - Q: Where do people get the most stuck trying to execute this video strategy? A: They feel like the video needs to be perfect. And they rehearse and they sit there recording it over and over again, and they go nuts. Tweetable Takeaways from this Episode: “When it comes to leads, the idea that you have to become this advertising master and run Facebook ads and Google ads is a complete farce.” -Mike MollClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Greetings, everyone, and a very warm welcome to another edition of Marketing the Invisible. My name is Tom Poland beaming out to you from the very sunny Sunshine Coast in Australia, joined today by Mike Moll. Mike, a very warm good day from Down Under. Where are you based? Mike Moll 00:24 Currently in Kedah Teto. But I've been flipping through Sayulita, Mexico, Portugal, and California for the last few years. Tom Poland 00:30 Oh, that sounds wonderful. What a lifestyle! Folks,