How to Sell Your Value in a Competitive Market – In Just 7 Minutes with Gail Doby
Discover what are the different factors you need to work on and be clear about when it comes to selling in a competitive market Learn more about the importance of having an ideal client profile in understanding and selling what you’re worth Understand why investing in yourself isn’t something you should be guilty about Resources/Links: To get the FREE Easy Budget Calculator, click here: gaildoby.com/poland Summary Do you find yourself often relying on these typical marketing tactics– word of mouth, tons of ads, or crazy expensive websites? Do these guarantee you promising results or do you end up underselling yourself again? Are you wanting to sell yourself like crazy, stress-free, and hassle-free at a low price, in a competitive market? Gail Doby is the author of Creative Value Blueprint to Get Paid What You’re Worth. She also helps designers, architects, and other creatives increase their profitability to 5x. Get a taste of what Gail has to offer on how you can sell yourself like crazy in the competitive market without having the need to undersell your worth! Check out these episode highlights: 01:10 - Gail’s ideal client: Its creative entrepreneurs, typically interior designers, lighting designers, and architects. And the key is they're wanting to grow their businesses scale them and also achieve more profit, more wealth, more time off, and, hopefully, a well-oiled business on top of that. 01:35 - The problem she helps solve: The root cause of most of the problems we deal with, with our clients is a lack of clarity. And they don't know what they want to achieve. And they don't have a plan that is attached to that particular idea of clarity. 02:38 - The symptoms of the problem: Actually, most of them that come to us say they're stuck, or they're overwhelmed, or they're not achieving the goals that they were looking for. And I think there are a few others as well. 03:31 - Clients’ common mistakes before consulting Gail: One thing is they think if they work more, they're going to solve their problem. And that is never the right solution. So, if they think that that's going to do it, it won't do it. 04:56 - Gail’s Valuable Free Action (VFA): There are two things I'd like to share. The first one is to take only ideal clients. And if you don't know who those people are, we have a free resource that we'll share at the end. 05:43 - Gail’s Valuable Free Resource (VFR): To get the FREE Easy Budget Calculator, click here: gaildoby.com/poland 06:37 - Q: What's the reason most people don't reach their financial goals? A: I would tell you that, hands-down, 100%, it is mindset and fear. Tweetable Takeaways from this Episode: “Market when you're the busiest.” -Gail DobyClick To Tweet Transcript (Note, this was transcribed using a transcription software and may not reflect the exact words used in the podcast) Tom Poland 00:10 Greetings, everyone, and a very warm welcome to another edition of Marketing the Invisible. I'm Tom Poland beaming out to you from the Sunshine Coast of Australia, joined today by Gail Doby. Gail, a very warm welcome from Down Under. Where are you hanging out? Gail Doby 00:23 In Denver, Colorado. Tom Poland 00:25 Ooh, sounds nice! Starting to warm up now? Gail Doby 00:27 We're actually- we're past this now. So, we're very happy! It's all rain.