How to Establish a LinkedIn Presence and Generate New Clients – In Just 7 Minutes with Adam Houlahan
Learn how to generate leads and enquiries in 2021 using LinkedIn Discover what content you should avoid and what matters to gain traction for your LinkedIn Find out why you should choose to elevate your own influenceon Linkedin for your business Resources/Links: Wanting to Know the Promising and Guaranteed Secrets on How to be HIGHLY Influential in your Industry? Read more on how to influence and become the go-to person in any industry? adamhoulahan.com/influencerbook Summary Are you struggling with traction to your LinkedIn and your business? Do you want to know about the promising LinkedIn strategies that can guarantee you to become more influential in your industry? Adam Houlahan is an International Keynote Speaker specializing in LinkedIn strategies for entrepreneurs, and the CEO of the highly successful LinkedIn agency, Prominence Global. He hosts arguably the world’s largest free online LinkedIn training event with thousands of people registering 5 times each year and is considered to be one of the world’s leading experts in harnessing the power of LinkedIn for business. Adam is also the author of three Amazon best-selling books-- Social Media Secret Sauce, The LinkedIn Playbook, and Influencer. In this episode, Adam shares his techniques and strategies on what can bring traction to your LinkedIn and business. He also talks about the common mistakes you should avoid that could lessen your inquiries and LinkedIn traction. Check out these episode highlights: 01:27 - Adam’s ideal client: “It would be somebody that serves the B2B marketplace, and that the people they serve would spend at least $10,000 with them over the course of 12 months.” 01:47 - Problem Adam helps solve: “The key thing that we solve for them is that we make them the "Trusted Site" as we like to call it in the marketplace. And we implement a strategy for them so they're getting consistent inbound inquiries about what it is they do.” 02:33 - Typical symptoms that clients do before reaching out to Adam: “They're pretty much invisible on LinkedIn. So, nobody knows that they're there. Well, certainly nobody's engaging with them. They're also lacking in the ability to put together a consistent predictable marketing methodology that's attracting those people.” 03:45 - Common mistakes that people make before they find Adam’s solution: “you know, the 80-20 rule, the biggest problem is one, they're either not creating any content, or if they are creating content, it's the wrong type of content. The right type of content, what they really need to do, is kind of what we call, "Know-How with Know-How" 04:41 - Adam’s Valuable Free Action (VFA): “when you're creating your content, the biggest way to start that ball rolling of getting the engagement you need simply makes every piece of content end in a question.” 05:33 - Adam’s Valuable Free Resource (VFR): Check out Adam’s Book: adamhoulahan.com/influencerbook 06:09 - Q: Why is it that some people seem to get massive traction on LinkedIn, and I see someone else kind of doing the same thing, and they don't get any traction? A: Those people that are getting that really good traction, have what we call, "algorithm intelligence". And what that means is that they actually understand that the real way to get results on LinkedIn is you have to serve LinkedIn's needs first, before you serve your own. Tweetable Takeaways from this Episode: “The real way to get results on LinkedIn is,