Listening and Adapting in a More Personalized Market with JC Lapierre, U.S. Chief Strategy and Communications Officer at PwC

JC Lapierre, U.S. Chief Strategy and Communications Officer at PwC, has been with the company for decades and continues to lead by example, offering real mentorship opportunities to her team. She also talks about some of the benefits of increased data transparency for all players, the need for great communication in a large organization, and how she thinks about staying on the cusp of trends in how people shift the way they consume media.

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What happens when marketing’s sharpest minds pull back the curtain? Hosted by Stephanie Postles, Marketing Trends drops listeners into the world of trailblazing CMOs, CEOs, and visionaries who share their journeys and groundbreaking strategies. From navigating the balance between automation and human touch to leading teams through unprecedented transformation, you’re getting an unfiltered look at the lessons and ideas driving the industry forward. Whether you're leading a team or aspiring to innovate, Marketing Trends is your new secret weapon.