Using ABM as a Driver for Business Growth with Zayo Group’s Kimberly Storin

Kimberly Storin, CMO of Zayo Group,discusses how every marketer can earn quick wins in their first 100 days, and why formulating a strong ABM strategy is key to the growth of the business.

Om Podcasten

What happens when marketing’s sharpest minds pull back the curtain? Hosted by Stephanie Postles, Marketing Trends drops listeners into the world of trailblazing CMOs, CEOs, and visionaries who share their journeys and groundbreaking strategies. From navigating the balance between automation and human touch to leading teams through unprecedented transformation, you’re getting an unfiltered look at the lessons and ideas driving the industry forward. Whether you're leading a team or aspiring to innovate, Marketing Trends is your new secret weapon.