This Much I Learned: What3Words on breaking into popular culture

In the latest episode of Marketing Week’s podcast series, What3Words CMO Giles Rhys Jones discusses the importance of global nuance, building a team from scratch and his mission to help the brand secure its place in popular culture.

Om Podcasten

Marketing Week is one of the UK’s most respected business titles and a trusted and authoritative voice on the marketing industry. Listen to our award-winning editorial team discuss key topics with leading industry voices. From exploring what's next in career development and leadership, to the future of B2B, Marketing Week takes listeners behind the scenes of the world's most effective marketing. Subscribe on itunes: https://itunes.apple.com/gb/podcast/marketing-week/id1337011263?mt=2