Conversational Marketing and Revenue Acceleration: Mark Kilens, VP of Content and Community at Drift

This week’s episode of Martech Masters features Mark Kilens, VP of Content and Community at Drift. Mark joins Gabriel to walk through the evolution of conversational marketing and the importance of understanding that evolution. Mark also talks about revenue acceleration and what’s new at Drift - Drift Insider.

Om Podcasten

Last year we started this show to showcase leaders in the #Martech industry and how they were shifting their strategies to thrive through the pandemic. Connecting with so many passionate people made us want to learn more about how that passion is part of their own personal and business growth. Season 2 will focus on these passionate leaders and their innovative strategies to build amazing brands through #BrandAffinityMarketing & #EpisodicContent. Subscribe to our channel to stay connected with the ever-growing MarTech community as we continue to learn and grow together. Watch the full episodes at www.nextinymarketing.com/martech-masters