From Athlete to Event Leader: Jason Ansley’s Fitness Evolution

In Episode 92 of the Masters in Motion Podcast, Jason Grubb and Rick Stevenson sit down with Jason Ansley, a former competitive athlete turned gym owner, coach, and now a key figure in the World Fitness Project. Jason shares his journey from CrossFit competitor to gym entrepreneur, the challenges of growing a fitness business, and the pivotal decision to transition from competing to event management.This episode is powered by Thirdzy, your go-to for game-changing sleep recovery. Imagine hitting your workouts harder and waking up feeling unstoppable. That's what Thirdzy's PM Recovery Collagen does for me. It's like a pre-workout, but for your sleep, fueling your body's active recovery processes without any melatonin or sedatives. Just one scoop before bed supports deeper, more restorative sleep, so you can crush your fitness goals. Ready to experience your best rest and recovery? Visit thirdzy.com and transform your nights into recovery power hours. Thirdzy, because sleep is the ultimate recovery tool. Save 20% with code JasonzzzHe reflects on the rapid success of his gym, the impact of mentorship in the fitness industry, and his experiences competing at the Masters Games. Now, as part of the World Fitness Project, Jason discusses the emotional challenges of leaving his previous role, the excitement of building a professional fitness tour, and the ambitious plans for international expansion by 2026.This episode is a deep dive into entrepreneurship, personal growth, and the evolution of fitness event management, with insights for both athletes and fitness business owners. Tune in to hear Jason’s inspiring story, his vision for the future of competitive fitness, and how he’s working to legitimize the space for professional athletes.#AthleteToEntrepreneur #FitnessEvents #WorldFitnessProject #MastersInMotionTakeaways:✅ CrossFit’s Impact: How it transformed Jason’s career.✅ Building a Gym Business: Challenges & rewards of gym ownership.✅ Competing at the Masters Games: What it meant to him as an athlete.✅ Event Management Shift: Why Jason transitioned from competition to fitness event leadership.✅ World Fitness Project: The mission to create a global professional fitness tour.✅ Growth & Expansion: Plans for international competitions by 2026.✅ Community & Mentorship: How fitness events can elevate athletes and coaches.Chapters:00:00 - Introduction to Jason Ansley and His Journey02:02 - Jason's Athletic Background and Transition to CrossFit05:50 - The Decision to Open a Gym and Coaching Journey10:02 - Growth of the Gym Business and Coaching Athletes14:10 - Competing at the Masters Games and Personal Goals18:00 - Transitioning from Competition to Event Management21:55 - Joining the World Fitness Project and Future Aspirations34:53 - Embracing Change and New Beginnings38:44 - Transitioning to World Fitness Project41:46 - Building a Professional Fitness Tour46:39 - Creating a Unique Fitness Brand49:03 - Expanding Internationally51:35 - Community Engagement and Events Get full access to EverBold | Jason Grubb at jasongrubb.substack.com/subscribe

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Masters in Motion is a podcast dedicated to empowering and inspiring masters athletes to reach their full potential in CrossFit. Jason Grubb (https://www.jasongrubb.com/) is a 3x CrossFit Games Masters Champion and the host of the show and often has co-host Rick Stevenson join as well. The show covers the latest CrossFit news, provides education and inspiration, and features in-depth discussions on the topics important to masters athletes. Whether you're a seasoned pro or just starting your journey, Masters in Motion is a must-listen for anyone passionate about CrossFit and fitness. jasongrubb.substack.com