Robert, President of Growth at Docusign on product-led sales, a new growth frontier

In this episode of McKinsey on Building Products, host Rikki Singh and Robert Chatwani, President of Growth at Docusign, discuss how to drive sustainable revenue growth and brand love through product-led sales. They explore the importance of creating value for customers before capturing it, delivering a great end-to-end customer journey, and aligning teams to pursue shared outcomes through data.See www.mckinsey.com/privacy-policy for privacy information

Om Podcasten

Hear from distinguished software product and engineering leaders and learn about their real-world experiences of building exceptional products. Each episode will feature an innovative leader covering topics ranging from product-led growth to generative AI. If you are passionate about building products that customers fall in love with, this is for you. Visit McKinsey Product Academy to find out more.