The potential of AI for B2B Marketers - with Paul Roetzer, Founder and CEO Marketing AI Institute

Paul Roetzer, Founder and CEO of the Marketing AI Institute discusses the current utilization and future potential of Artificial Intelligence for B2B Marketers with Ray Rike, Host of the Metrics that Measure Up podcast

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B2B SaaS and Cloud founders, CEOs, and Go-To-Market operating executives share their journey as they scaled their business from $0M ARR to $100M and beyond. The guests share their insights on measurements of success, performance metrics, and benchmarks they use to guide and inform their decision-making and growth journey.Guests include founders and CEOs of amazing success stories such as LinkedIn, DocuSign, Marketo, Gainsight, Salesforce Commerce Cloud, ringDNA, InsightSquared, Cloudera and Gong. Beyond founders and CEOs, we also speak with leading Venture Capitalists, Go-To-Market executives and industry thought leaders who share their experience and insights into customer acquisition, customer retention, and customer expansion best practices.