Ep 268 Use the Haters: Follow-up with Helen from Frownies

If you tuned into the podcast on Tuesday, you’ll know that Helen Morrison was able to breathe new life into her family’s 100-year-old business, Frownies, with the power of social media. Today I’m breaking down what we learned from Helen and how the power of a personal brand can help give your business more recognition. We’ll also learn how negative comments can actually help you! You can find Helen on Instagram @frownies, TikTok @frowniesfamily, and on her personal page @helenkmorrison.  Be sure to follow me on Instagram @iammichellegifford. Join Insta Social Society today for monthly trending audio, content planning outlines, Canva templates, master classes with me, and more!  I’d love it if you would leave a rating and review! Read the blog post HERE.  

Om Podcasten

The Social Strategist is your marketing podcast to keep you up to date with all of the changes, trends, and best marketing strategy for social media. If you are using Instagram, blogging, TikTok, email marketing, Pinterest, or other social platforms, then this is the podcast for you.