Andrew Appel of IRI on the Power of Data

Andrew Appel, CEO of IRI, spoke with MMG Editor Kathryn Mulligan about how retailers are leveraging data, analytics and social media as they try to become multichannel and more consumer-centric. Appel talked about the changing landscape of retail, and how a company like IRI, which has been around for nearly four decades, continues to innovate and adapt to changing market dynamics.

Om Podcasten

The Middle Market Growth Conversations podcast features in-depth interviews about trends impacting midsize companies and M&A. Guests include middle-market dealmakers, business leaders, economists and other experts involved in mergers and acquisitions and corporate growth. Interviews address topics ranging from private equity investment strategies, to state-of-the-market overviews, operational best practices, and much more. The podcast is part of Middle Market Growth, the Association for Corporate Growth’s official publication, available at http://www.middlemarketgrowth.org.