Sales Is EVERYTHING in Business - How to Win at the Game of Sales With Sean O'Shaughnessey - Part 2 of 4 (MU Classic)

#373 This episode, part two of a series on vital sales fundamentals for business owners, dives deep into essential sales skills and strategies. Hosted by Brian Gearin, featuring expert Sean O'Shaughnessy, they explore effective communication in sales, focusing on the importance of listening and asking open-ended questions to understand clients' problems fully. Building relationships and trust are emphasized as critical for convincing potential clients that a service or product can solve their problems. Negotiation techniques are discussed, highlighting the significance of not rushing sales and understanding when to hold firm on pricing. The episode stresses empathy, trust-building, and asking the right questions as keys to successful sales, proposing that sales are about solving problems, not pushing products. (Original Air Date - 4/1/24) What we discuss with Sean: + The Art of Building Trust Through Empathy + Validation and Guarantee: Cementing the Trust + Maximizing Customer Reviews for Business Growth + Crafting Effective Customer Reviews + The Power of Visual Testimonials + Expanding Your Review Strategy Beyond Google and Facebook + Harnessing Client Referrals and Testimonials for B2B Success + Negotiation Techniques for Sales Success + Advanced Negotiation Strategies and Value Exchange Be sure to come back for parts 3 and 4. And make sure to check out part 1 if you missed it! Thank you, Sean! To connect with Sean on Linkedin, click here. To check out Sean's website, click here. For more information go to MillionaireUniversity.com To get access to our FREE Business Training course go to MillionaireUniversity.com/training. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices

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Millionaire University is on a mission to help you build wealth, achieve financial freedom, and create a business that supports the life you want. We reveal proven strategies for business growth, personal finance, and investing—teaching you how to increase your income, build passive revenue streams, and take control of your money. You will learn how to start and scale a business, make smarter financial decisions, and build lasting wealth—all while creating a life of impact and fulfillment.  Growing a business and achieving financial freedom doesn’t have to be as complicated as some may think. At Millionaire University, we cut through the confusion and break things down in a simple, actionable way to help you reach your financial goals faster.  Whether you’re launching a business, scaling an existing one, growing your net worth, creating multiple income streams, learning to invest or developing a millionaire mindset to overcome obstacles holding you back, we’ve got you covered. In each episode, one of our Millionaire Mentors will deliver an action-packed masterclass, sharing exactly how they built wealth—and how you can do the same. If you're ready to take a smarter, faster path to financial freedom, welcome to Millionaire University—your school for wealth creation. Graduate rich, not broke. Get your FREE Business Training at MillionaireUniversity.com/training.