#38 - How Ai is Shaping The Future of Marketing with Inc 5000 Fastest Growing Company Co-Founder, Cindy Dodd

What does it take to rebuild a business from the ground up—and not just survive, but scale to one of the fastest-growing companies in the U.S.?In this episode of Millions Were Made, Jessica Marx sits down with Cindy Dodd, Co-Founder of Pema.io, to discuss the pivotal decisions that transformed a struggling business into an industry leader. Cindy shares her insights on the importance of company culture, strategic hiring, and the lead generation systems that drive sustainable growth.She also reveals how AI is shaping the future of marketing, why adaptability is essential for long-term success, and how business owners can ensure their outreach efforts are effective. Whether you’re facing a plateau, considering a pivot, or looking for ways to optimize your operations, this conversation is packed with actionable takeaways to help you scale strategically. Listen now!Highlights:(03:34) Key decisions that helped rebuild PEMA after a significant setback.(06:21) The critical role of company culture in driving growth.(09:53) How Cindy and Tim navigated reinvesting in talent during the early stages.(13:44) The challenges of pivoting in a rapidly evolving market.(17:54) Leveraging AI for marketing efficiency and growth.(22:09) Why lead generation is essential for building a sustainable business pipeline.(29:28) Cindy’s perspective on wealth—beyond financial success, focusing on access and impact.Connect with Jessica:Instagram: @millionsweremade and @thejessicamarx   Website: Million Were MadeWork with Jessica: Tailored PremierConnect with Cindy:Instagram: http://www.instagram.com/thecindydodd LinkedIn: http://www.linkedin.com/in/cindymdodd Website: http://www.pema.io Check Out The OUTBOUND SALES PLAYBOOK

Om Podcasten

Welcome to the Millions Were Made Podcast, where we dive deep into the strategies and insights of successful entrepreneurs who have achieved incredible personal wealth through revenue growth and smart business strategies.Join our host and industry expert, Jessica Marx as she interviews top-notch business owners who have crossed the 7-figure milestone and beyond. Get ready to learn firsthand from their experiences, uncover their secrets for success, and gain valuable knowledge that you can apply to your own entrepreneurial journey.Each episode is packed with actionable advice, practical tips, and real-life case studies, providing you with the roadmap for growing your personal wealth and building a thriving business. From revenue generation strategies to innovative marketing tactics, and from scalability techniques to financial management best practices, we cover it all.Whether you're an aspiring entrepreneur, a seasoned business owner, or someone looking to take their revenue and personal wealth to the next level, this podcast is for you. Tune in, subscribe, and unlock the strategies that can help you reach your financial goals and build a 7-figure business empire.Don't miss out on this opportunity to learn from the best in the business. Get ready to accelerate your success and join the ranks of the less than 9% of 7-figure business owners.