Episode 56: Beyond the Hype - Building a Winning UA Strategy for Your Mobile Game

Join us as we break down the best ways to build a winning User Acquisition (UA) strategy for your mobile game.This episode of the Mobile Games Playbook is about all things UA. In the crowded mobile gaming market, cutting through the noise and figuring out how to acquire users can be challenging.Join our expert guests, Kentaro Sugiara, Senior Performance Marketing Manager at Rovio, and Christie Crable, Head of Activations at GameRefinery, who will share actionable insights and proven technique...

Om Podcasten

Welcome to the ultimate podcast for mobile games - Join our host Jon Jordan and expert guests as they uncover the winning strategies and closely-guarded secrets behind game development, monetization and user acquisition.Brought to you by Liftoff, the leading growth acceleration platform, this podcast offers expert analysis and insights to elevate your mobile games!