Money Talks: How to build a sports business

Newspaper sports pages have - in recent years - often read more like business sections with reports of mergers, acquisitions and well-funded startups trying to steal market share. But those deals tend to be structured with the interests of team bosses and players in mind, rather than the fans. That got the “Money Talks” team wondering: where does the balance lie between commercial imperatives in sport and fan support? On this week’s podcast, hosts Mike Bird and Alice Fulwood draft in The Economist’s resident sports geek Arjun Ramani to examine what makes a good sports business. The deputy commissioner of the National Basketball Association, Mark Tatum, tells them how to structure a league to keep fans engaged. And Chatri Sityodtong, the founder of martial arts league ONE Championship, explains how to make money from those fans. But Bobby Sharma, the founder of Bluestone Equity Partners, says the rules of the game are changing as younger fans turn to streaming services rather than cable. Sign up for our new weekly newsletter dissecting the big themes in markets, business and the economy at www.economist.com/moneytalks For full access to print, digital and audio editions, subscribe to The Economist at www.economist.com/podcastoffer Hosted on Acast. See acast.com/privacy for more information.

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Take a seat at the table and learn about the biggest stories in financial markets, the economy and business. Each week our editors and correspondents explore how economics influences the world we live in and share their insights across a range of topics. From inflation and recession risk to all things crypto and even the commercial success of K-pop, we have you covered. Published every Thursday.If you’re already a subscriber to The Economist, you’ll have full access to all our shows as part of your subscription.For more information about Economist Podcasts+, including how to get access, please visit our FAQs page at https://myaccount.economist.com/s/article/What-is-Economist-Podcasts. Hosted on Acast. See acast.com/privacy for more information.