Why innovation in helmet safety is so slow moving

We discuss the 10-year long development process behind the world’s first inflatable cycle helmet and how Ventete spotted the cultural shift toward active, eco-friendly commuting. Plus: how to stay ahead of trends in 2025 from business to travel and hospitality.See omnystudio.com/listener for privacy information.

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Monocle Radio’s weekly tour of the most inspiring people, companies and ideas in global business, from startups to heritage brands, covering the best in hospitality, design, fashion and retail.