S2 Ep11. Who should tell your video story?
When it comes to making a great video, casting is key. It doesn’t matter how skilled your camera crew is. How excellent your storyboard and script are. If the weather was a sunny 27 degrees without a cloud in sight. Or even how delicious the catering was on shoot day (although keeping the production team well fed is a good way to ensure they’re on side). Yes, all these elements are critical to getting your video just right (ok maybe not the catering) but none of it will matter if you g...