The Only Skill That Matters Right Now In Law With Brandon Renken

The only skill that matters now is marketing. But you need to prioritise becoming a good lawyer before you become a good marketer.Success as a lawyer isn't about being the smartest person in the room. You need to think like an entrepreneur and act like a marketer, being great a law is now just a baseline requirement.Most lawyers get years into the profession and realise they have to be a great sales person as well as a great lawyer.In this episode, Brandon Renken, trial partner at Mayer Brown covers why it's so important to be a great marketer in law and HOW you can do it.Find out about Brandon Renken here:https://www.linkedin.com/in/brandon-renken-91b7937a/-------We're Helen & Holly.We do expert marketing for lawyers and law firms. Helen Pamely, a former Magic Circle lawyer and law firm partner, and Holly Cope, the world’s #1 legal tech and innovation influencer and creator of the More Than a Lawyer podcast.We have grown a combined following of over 50,000. We are experts in building an influence and strong brands on LinkedIn.Here’s what we offer:Legal Company Page Management & Ghostwriting: Crafting compelling content to elevate your firm’s presence.Personal Brand Ghostwriting for Lawyers: Helping individual lawyers stand out and build authority.LinkedIn Academy for Lawyers: A tailored training program to master LinkedIn and grow your influence.Corporate LinkedIn Training: Empowering teams with the skills to maximise LinkedIn’s potential.Podcasting services: Build authority, connection, community through the power of influence Contact us here:https://www.linkedin.com/in/holly-cope-digitalnomad/ https://www.linkedin.com/in/helenpamely/ Introducing: The LinkedIn Starter Pack for LawyersThe ULTIMATE starter pack for LinkedIn for lawyers: 11 interactive tools designed to elevate your personal brand and turn connections into clients.From optimising your profile, to mastering content creation, with 30 scroll-stopping frameworks and magnetic hook formulas. Learn how to network like a pro, position yourself as the go-to expert in your niche, and never run out of content ideas with our ideation guide and strategy worksheet.https://helenpamely.com/the-linkedin-starter-pack-for-lawyers/ Hosted on Acast. See acast.com/privacy for more information.

Om Podcasten

I'm your host, Holly Cope. I'm an ex-lawyer turned entrepreneur. Join us for some epic conversations with some of the top lawyers in the world. They all have inspirational stories to tell, each with their own valuable lessons. I'll also be talking about how to stand out, build authority and influence as a lawyer. Hosted on Acast. See acast.com/privacy for more information.