More NCAA Lawsuits and the Importance of Hyperlocal NIL
We speak with Mike Blewitt from CSMG about the company’s role in the NIL world. We focus on the importance of hyperlocal NIL campaigns. We discuss the launch of the Pride of ODU Collective, the announcement of the Friends of Nova Collective as the official collective of Villanova Athletics, Matthew and Ryan Bewley’s lawsuit against the NCAA, and the formation of the Coalition for the Future of College Athletics. We discuss our favorite nillies including the Diary Alliance’s deal with Ladd...