Why tech companies need to invest in communication skills

Every tech company today needs to invest in communication skills. We see a lot of brilliant technical teams who are unable to communicate the value of their product (often a true innovation) to the world. Storytelling, marketing, understanding people and learning what empathy is - that’s not exactly a skillset of a tech team today, but can be and should be a skillset of every human team. Human communication is way more complex than AI algorithms or digital marketing manipulative strategies. Tech companies today need to learn to tell their story.

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Hi, I'm Natalia Tokar, and I am not a native speaker.I created the methodology and the system of exercises to achieve native-like fluency in English because I couldn't find it anywhere. I've always been driven by the idea of effortless mastery and virtuosity. I learn new skills with one simple idea in mind - I want to be able to apply them in my everyday life situations, specifically in my spontaneous conversations with native speakers. To do so, I need to master the fundamental skills of building relationships in a foreign language. Native-like fluency is all about being able to be yourself and belong with others in every conversation, because every conversation is an opportunity to nurture the relationship.I say that effort must be effortful, where effort brings joy. My approach is based on following deliberate practice routines and receiving human feedback. Become a daring learner who can learn directly from the source and seek feedback from more advanced learners. When you know how you learn, you can create your own curriculum. I am an educator with 17 years of teaching experience and a creative business owner with 10 years of experience in global sales & cross-cultural communications.I share the methodology and my own practice routine in the community of practice and in the online programs that I create. WebsiteCommunity Hosted on Acast. See acast.com/privacy for more information.