If You Sell Like Everyone Else, You Lose — Lisa McLeod Shows the New Way
If you're selling for the money, your buyers can feel it — and you're leaving the best deals on the table. In this game-changing episode, bestselling author Lisa McLeod reveals why the sales strategies you were taught are keeping you broke, stressed, and replaceable. Forget "closing the deal" — Lisa shows you how the world’s top salespeople drive higher revenue, bigger margins, and deeper loyalty by selling with noble purpose. You’ll learn how to de-commoditize your business, take control of the negotiation, and rewire your mindset to win deals that feel good — and actually stick. Whether you're in sales, leadership, or negotiation, this conversation will flip your strategy and your confidence on its head. Connect with Lisa Buy The Book: Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud. McLeod & More Follow Lisa on LinkedIn Contact ANI Request A Customized Workshop For Your Company Follow Kwame Christian on LinkedIn The Ultimate Negotiation Guide Click here to buy your copy of How To Have Difficult Conversations About Race! Click here to buy your copy of Finding Confidence in Conflict: How to Negotiate Anything and Live Your Best Life!