#16. Prototyping is fun! How to bring your product (or service) to life for testing and production
Season 2: 'Product development', Episode 4
'Prototyping' Is A Key Step In The Product Or Service Development Cycle. In This Episode Design Experts and Leading Entrepreneurs Reveal How To Use Prototyping To Get Your Product Or Service Ready For Production.
Guest Bios:
Ross Gales (https://www.linkedin.com/in/rossgales/) is Director of Design and Strategy at leading product design agency Pollen. (https://pollen.com.au).
Carrie Peters (https://www.linkedin.com/in/carriepeters/) is Product Design Principal at product design agency Us Two. (https://www.ustwo.com.au/)
Dr Wei Shin Lei (https://www.linkedin.com/in/weishinlai/)and Jason Wolfe are the founders of Acoustic Sheep, the manufacturing company of Sleepphones (https://www.sleepphones.com/).
Jessica Sepel (https://www.instagram.com/jshealth/?hl=en) is the founder of JS Health Vitamins (https://jshealthvitamins.com/)
What to listen out for:
01:06 What is prototyping and why it is so common?
02:51 The story of James Dyson
12:16 Why should you watch your customers use your product or service
15:53 Current insights on 3D printing
18:04 How long will it take to prototype
22:17 The no.1 mistake people do in prototyping
28:18 The importance of codifying your prototyping process
29:17 Meet an entrepreneur who achieved 21,540% growth rate
35:34 Why a problem-centric nutritional product is changing the game in Australia
41:07 Buy Now Pay Later Digital Marketing offer from our sponsor
44:45 NERD UNDER PRESSURE - regular segment with Dr. Wei Shin Lai and Jason Wolf
Resources and links:
Dyson vacuum cleaner protoyping story https://www.wired.com/2012/11/mf-james-dyson/
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