The Sinister Marketing Secrets of Brand Trips

Welcome back to Nicky at Night!! This week we are taking a deep dive into the VERY shady world of influencer brand trips-- discussing the marketing behind them to determine if they really are "good" strategies Follow the Pod on YOUTUBE Follow me on IG: Timestamps: 0:00 - Intro 3:46 - Origin of the Brand Trip 11:56 - How much $ do they actually cost? 16:40 - The Controversy & Ethics 27:30 - The Trophy Effect 30:13 - Are Brand Trips ACTUALLY Good Marketing?? #brandtrip #creatoreconomy #socialmediamarketing

Om Podcasten

Welcome to my solo podcast!!! My name is Nicky and I used to work in the entertainment industry for 3 years on the social strategy & marketing side before I ever became a Creator. I am obsessed with analyzing the stories behind Music, Movies, and Marketing. I truly believe the media we consume is so important to our development and how we interact in society. Growing up in the suburbs of Virginia as a very closeted teenager, I remember how isolated I felt. It was Youtube and Music that made me feel scene for the first time. Hopefully I can make someone else feel that way too <3