Bonus Episode: Design’s Role as AI Expands (Feat. Don Norman and Sarah Gibbons, VP at NN/g)

AI is changing faster than we can sometimes process and will likely do so for a while. The recent tech layoffs have also not spared UX professionals, adding to the uncertainty about our future roles in this rapidly changing environment. While there is still much we don't know about AI, Don Norman, co-founder of NN/g, and Sarah Gibbons, VP at NN/g, share their insights on the future roles of designers, encouraging professionals to think big in the wake of AI's advancements. Related NN/g Articles & Training Courses Generative UI and Outcome-Oriented Design AI as a UX Assistant The 4 Degrees of Anthropomorphism of Generative AI AI Chat Is Not (Always) the Answer AI-Powered Tools for UX Research: Issues and Limitations Prompt Structure in Conversations with Generative AI Sycophancy in Generative-AI Chatbots New Course: Practical AI for UX Professionals Other Related Content ⁠Don Norman’s Website⁠ Chapters 0:00-1:12 - Intro 1:13-18:18 - What will design’s role be as AI expands? 18:18-23:15 - What is going to stay the same as AI expands? 23:16-end - Rapid Fire Questions 

Om Podcasten

The Nielsen Norman Group (NNg) UX Podcast is a podcast on user experience research, design, strategy, and professions, hosted by Senior User Experience Specialist Therese Fessenden. Join us every month as she interviews industry experts, covering common questions, hot takes on pressing UX topics, and tips for building truly great user experiences. For free UX resources, references, and information on UX Certification opportunities, go to: www.nngroup.com