#199 | How SMART Artists Can Promote A Song For $1000

Work with us directly! Schedule a call to apply for our Gold Member Program:https://nolabelsnecessary.com/gold?el=1kTimestamps:1:24 Why ads are essential in every strategy1:50 Finding three clips for ad content2:17 Album covers vs. music videos for ads3:58 Importance of multiple creative assets4:41 Choosing an audience & targeting the right market5:55 Ad spend breakdown: $10/day per ad6:54 Evaluating ad performance: Clickthrough rate & cost per click7:52 Scaling the best-performing ad ($300 total budget)8:22 Allocating the remaining $7008:27 Option 1: Influencer campaigns (social media PR)9:02 The importance of a strong narrative10:38 Defining an engaging story for PR campaigns12:00 Examples of viral narratives & storytelling13:06 Paying influencers for reaction videos14:02 Upload channels for organic promotion (e.g., Escape Tracks, Mosh Pit)15:46 - Comparing PR vs. reaction videos for maximum reach16:48 The value of micro-influencers in music marketing17:27 Testing music potential before scaling a campaign19:52 The $1,000 budget is for testing, not final results20:38 Learning from campaigns to refine future marketing21:03 Outro & key takeawaysInterested in going direct-to-fan with the best text and email platform for musicians? Visit ⁠https://foreverfanmusic.com ⁠to start your free 14-day trial!This channel is ran by the founders of No Labels Necessary, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. No Labels Necessary is a music-first marketing agency that helps artists impact culture through digital content and marketing. Want to grow your music career . Join our community👇🏽http://www.nolabelsnecessary.com/#NoLabelsNecessary #indieartist #musicmarketing

Om Podcasten

No Labels Necessary is a Weekly Podcast unveiling the world of marketing from Indie Artists to Major Labels. This podcast is hosted by the founders of ContraBrand Agency, Sean "Brandman" Taylor and Jacorey "Kohrey" Barkley. ContraBrand Agency is a music-first marketing agency that helps artists impact culture through digital content and marketing.