Now, That's What I Call Business Trailer

Welcome to Now, That's What I Call Business! Kia ora! I'm Brianne, the founder and former CEO of Ethique, the world's first regenerative beauty brand, and my latest adventures, Incrediballs and Business, but Better. I've been on this entrepreneurial journey for over 15 years, and if you'd told me a year ago I'd be starting a podcast, I would have laughed. But here we are, and I'm thrilled you're joining me. Why I started this podcast After stepping away from my role at Ethique in 2023, I found myself diving headfirst into new ventures and feeling a bit lost in the sea of startup life. It hit me - there are stories here, real, raw, and often untold stories about what it really means to build a business that is trying to change the world for the better. Stories that need to be shared, for anyone out there trying to make a difference through their work. What you can expect This isn't just another business podcast. It's a heart-to-heart on the highs and lows of trying to change the world through business. I chat about everything - the wins, the setbacks, and the moments of doubt, (there's loads of those). I'll be chatting with some of the most inspiring people I know who are doing incredible things for our planet and our communities, and I'll share practical, evidence-based insights that hopefully make us all a bit more hopeful and a lot more equipped to build businesses that do good. I'll also be getting personal, and probably a bit ranty. Now, if there's one thing I've learned, it's that this journey is too important and too hard to do alone, so, hit subscribe and join the conversation. Let's build businesses that are not only profitable, but also change the world!

Om Podcasten

If you want to build a business that changes the world, this is the podcast for you. Join Brianne West, entrepreneur and founder of Ethique, as she embarks on building Incrediballs, her newest startup. Come behind the scenes into building another global company, whilst she shows you how to build a successful, purpose-led business. How do you get investment? How do you start exporting? Is it normal to be this stressed? And how do you build a brand people love? Listen in, because the only way we will change the world, is by changing the way we do business. (And yes, it's still profitable.)