Episode 6: The Future of Web 3.0: Cathy Hackl ‘Godmother of the Metaverse’, Futurist and Metaverse Strategist

The Godmother of the Metaverse, aka Cathy Hackl joins Nicola to share her advice for business leaders on how to future proof their businesses in anticipation of Web 3.0. Cathy warns against the dangers of creating NFTs without purpose,  the influence the metaverse will have on creator culture, but most importantly, why doing your research is so fundamental to your success in this space. For more information regarding Meta's Culture Rising Report, please follow this link: https://www.facebook.com/business/news/insights/culture-rising-2022-trends-report?content_id=E3rQpZhfZ2sKYtO This podcast was brought to you by Facebook IQ. If you’d like to hear more from Facebook IQ, please sign up for our newsletter at fb.me/FBIQNewsletter

Om Podcasten

Sign up to our newsletter to know when new episodes drop: https://www.facebook.com/business/m/updates-signup This season, Nicola Mendelsohn, VP, Meta, explores the pathways to the metaverse, meeting with the most exciting future leaders, changemakers, innovators and risk-takers of today who are weaving the tapestry of the future of the internet and the metaverse. Together, they’ll explore the now — the pioneering work they’re doing today, the then — their past and influences, and the ten— what their industry will look like 10 years from now. Subscribe now so you don't miss out when season 3 lands! Can't get enough? Check out seasons 1 and 2, where Nicola speaks to the driving forces behind some of the world’s most influential communities, including Depop, Comic Relief, Xbox, Condé Nast and Netflix.