Mike Stopforth - Back to honesty, value and impact

Capitalism 2.0 is broken. We’re too focused on growth at all costs and we’ve reached the point where this has to change — socially, environmentally, and ethically. In Episode #10 of OneMoreQuestion Ross sits down with Mike Stopforth, entrepreneur, writer, speaker, and ex-CEO of Cerebra to chat about purpose and values in business, capitalism, impact, social media and ‘influencers’. Highlights: Defining and staying true to your explicit purpose — 8.40 Values in business — 13.14 Business as part of an ecosystem — 16.31 Brands in the social media environment — 20.55 Moving away from a growth at all costs model — 32.03

Om Podcasten

One More Question is a podcast lovingly created by the people of Nicework, a branding studio based in South Africa that serves a range of clients across the US, UK, Europe, Australia, and New Zealand. The world doesn't need more lazy, boring, half-arsed, poorly-built brands. In this podcast, we explore what it takes to build a great one. We interview founders who have built multi-billion dollar brands and experts who know how to get people to connect with their products, services, and companies. If you’re looking for insight into the best ways to invest in and build your brand, this may well be the podcast for you. Our past guests include Bruce Mau, Chris Do, Aaron Draplin, Marina Willer, Michael Bierut and Fredrick Öst. One More Question is hosted by our founder, Ross Drakes. #welovenicework #branding #communication #purposedriven #creativity #brand innovation